The category
A real shot. Bottled.
Not concentrate. Not cold brew. Pulled espresso, poured by the ounce.
The comparison
Why it is different.
| Pure Espresso | Cold brew concentrate | Espresso machine | |
|---|---|---|---|
| What you get | A pulled shot | A dilutable syrup | A shot, if the machine is dialed in |
| Who can serve it | Anyone | Anyone, with a ratio chart | A trained barista |
| Consistency | Every pour identical | Depends on the dilution | Depends on the shift |
| Equipment | A fridge | A fridge | Machine, grinder, water line, service contract |
| Hot drinks | Yes, with a steam wand | Usually cold only | Yes |
| Cocktails and desserts | Yes | Cold brew flavor | Yes, if the bar has a machine |
How it works
30-second demonstration.
Step 01
Shake the bottle
Cold from the fridge, shaken once.
Step 02
Pour
0.75 oz for a single, 1.5 oz for a double.
Step 03
Build the drink
Milk, water, ice or spirits. Hot or cold.
0.75 oz = 1 espresso shot. About 33 to 34 shots per bottle, or 17 doubles.
Formats
Two formats.
750 mL bottle
12 per case. Behind the bar, on the cart, in the reach-in. 17 double shots.
5 L bag in box
On a tap or a pour spout. 111 double shots. Low waste, small footprint, built for volume.
Both arrive cold and live in the fridge.
Bundled with every program
The latte, without the espresso machine.
A steam wand is the metal arm that heats and froths milk. Ours comes on its own countertop unit, so you get the hot drink without the machine. It ships with every coffee service, bar and mobile program.
What it does
Heats and foams milk in about 20 seconds. Three preset temperatures.
What it needs
A standard outlet and a countertop. A water line, or a jug feed where there is no plumbing.
Who runs it
Anyone, after a five minute demo. Auto shutoff when the milk hits temperature.
How you clean it
Purge, steam, wipe.
Runs on the same outlet as a slow cooker.
The menu
Drinks it makes.
Espresso
Latte
Cappuccino
Iced latte
Americano
Mocha
Affogato
Espresso martini
Plus espresso tonic, cà phê sữa đá, tiramisu, glazes and rubs. Recipes in parts: latte 1:5 milk, americano 1:3 water, espresso tonic 1:4 tonic.
The numbers
The business makes sense.
750 mL
Per bottle, 25.4 oz
33 to 34
Single shots per bottle
12
Bottles per case
More
More shots. More drinks. More profit.
Who makes it
Pioneered by Bar Nine. Produced for your brand by X PRESS.
Bar Nine Collective developed and patented the process in Los Angeles. X PRESS, its production arm, extracts and bottles Pure Espresso for private and white label brands. Strategy Holdings Group distributes all of it in Texas.
Pours as